Michael really nails it:
As widely noted, the popular reaction (in the US, especially) to the announcement of who took the Nobel Prize in Literature is: ‘Herta who ?’ — just like last year it was … ‘J.M.G. who ?’ (?), etc. etc. A knee-jerk reaction that’s so predictable and widespread that the European media even take note (and make fun): a dpa report gets the headline «Herta who?» – US-Medien klagen über Entscheidung (‘US media complain about decision’) in Die Zeit — or, as De Morgen put it much more clearly in a Dutch translation of the same piece: Amerikaanse media: “Müller, who the f*** is Müller?”.
Surprisingly, the ‘Herta who ?’-attitude extends to outlets who really should know better: there are many examples, but surely among the most outrageous is The Washington Post, with Mary Jordan’s Author’s Nobel Stirs Shock-and-‘Bah’
Like most parochial Americans, I had no clue who Herta Mueller was when the award was announced, but unlike many of my countrymen and -women I was at least able to fairly quickly pick up the fact that she’s considered by many as Germany’s leading author, or at least among them.
Of course, Americans have never heard of her, so why really gives a damn about an author who is one of the leading writers in the world’s fourth-largest economy?
But if I could tone down the irony for a moment, it seems like the Swedes have climbed out of their Jelinek-Pinter-Pamuk slump (too weird, too obvious, too mixed) really hit a groove. After reading some book by JMG Le Clezio, I think he’s a great pick, and from all (knowledgeable) reports, Mueller sounds like a great one too.